If every household in the U.S. replaces just one roll of 120-sheet virgin paper towels with Seventh Generation 100% Recycled Paper Towels, people could save 1,000,000 trees. Why choose Seventh Generation recycled paper products? Seventh Generation 100% Recycled Paper Towels are 100% recycled and designed with performance and the environment in mind. Seventh Generation never adds dyes, fragrances or inks to its paper products. When you buy recycled, your choice has a meaningful and lasting impact on the environment.